Why it matters

Keeping kids active isn't rocket science. Is it?
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aren’t all kids naturally active?

The global levels of children’s physical activity are very low[3] In Australia just two out of 10 children[4] meet national physical activity guidelines of at least 60 minutes a day,[5] and up to 70% of a child’s day is spent sitting.[6]

  • The current generation of children are potentially the most sedentary in the history of humankind.
  • The global levels of children's physical activity are very low.[3]
  • Children who are more active have better physical and mental health, and also perform better in school.

How active should children be?

Children should aim for at least 60 minutes of physical activity every day involving mainly aerobic activities.

  • At least 3 days a week, children should include intense activities that strengthen muscle and bone
  • Children should reduce and break up sitting as often as possible
  • Primary school children should get 9 to 11 hours sleep per night
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The BrickFit app is designed to establish active habits from a young age. Research shows that an active child is much more likely to become an active adolescent and adult

Professor, Deakin university
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Watching him unlock builds by doing exercise and keeping active has actually helped during lockdown to get him more active … that's been really positive

BrickFit parent
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I find the app fun and exciting and there are lots of builds to complete which keeps my mind busy

Henry, BrickFit kid

WHY BRICKFIT WORKS

ESTABLISH ACTIVE HABITS

Research shows that kids who engage in exercise early are more likely to be healthy later in life[5]. BrickFit helps kids establish an early interest in physical exercise, so they have a better chance at carrying them into adulthood.

MOTIVATE MOVEMENT

BrickFit promotes proven physical wellbeing activities, underpinned by research from Deakin University on the psychology of why kids move [6].

HEALTHY GOAL SETTING

BrickFit helps parents set behavioural targets to increase activity levels, reduce their sitting time, and improve sleep.

ENGAGE WITH CREATIVITY

BrickFit combines the awesome fun of LEGO® bricks with healthy exercise activities to keep kids moving, engaged, and full of life.

FUN AND GAMES

Completing BrickFit challenges arms children with a variety of active habits they can enjoy with or without the app, while educating them on the fun and benefits of an active lifestyle.

BACKED BY RESEARCH

BrickFit's effectiveness was evaluated in collaboration with researchers at Deakin University's Institute for Physical Activity and Nutrition. Read more.

* Data obtained from the BrickFit pilot program conducted by Deakin University

Reference

[1]https://journals.humankinetics.com/view/journals/jpah/11/s1/article-pS113.xml

[2]AIHW. Physical activity across the life stages. ISBN: 978-1-76054-396-9, Cat. no: PHE 225, 2018

[3]https://www1.health.gov.au/internet/main/publishing.nsf/Content/health-pubhlth-strateg-phys-act-guidelines

[4]https://pubmed.ncbi.nlm.nih.gov/26076699/

[5]https://pubmed.ncbi.nlm.nih.gov/24121247/

[6]https://pubmed.ncbi.nlm.nih.gov/29643054